Here is an idea. A gift of nothing. Cleary is a joke, but sometimes giving nothing is better than giving something just for the sake of it. Do you agree? The time of “one size fits all” gifting is over. Personalization is the key. Here are some ideas to consider: – Holiday pass for the […]
Who inspires you? Who do you look up to in business and life?Is it Warren Buffett or Albert Einstein or maybe the Dalai Lama? Then it’s industry leaders that only people in your industry would know and be inspired by. For over a decade I subscribed and have been following the Robb Report. The publication with the […]
Do you use the amazing power of the universe in business? We all experience the feeling of being in the flow where everything just works and runs smoothly. And the reverse, the feeling of getting up or waking up on the wrong side of the bed. If we are 60% water, there is no doubt […]
Holidays are a wonderful time of the year! They are a time when people slow down and take a break from their daily lives. While holidays are celebrated in different ways, many have something in common – gift-giving! And who doesn’t like to get a present? Covered in pretty paper, maybe tied with a ribbon […]
Humans are fascinating! When we look around, no two faces are the same. How amazing is that? If you give exactly the SAME brief to 10 designers, each of them will come up with different ideas. How cool is that! Still so many are worried about the competition and contemplating writing the book (talking about […]
They say: the proof is in the pudding. As a data-driven marketer, I love Seth Godin’s approach: “Don’t find customers for your products, find products for your customers.” How often do we: have an idea, fall in love with it, spend time and money to implement it only to discover no one wants what we […]
What is your favourite gift you’ve EVER received? Is it a stunning watch from your father or something special from your best friend? Do you still have that gift? What makes it so special? Now my next question is: Is it branded with the giver’s logo? I bet it’s NOT. May I clear the illusion […]
Can we turn something boring into exciting and unique? Let’s face it, a lot of times promotional products and corporate gifts are boring, old fashioned and wasteful. We all received dozens (or more) of branded products many of which get thrown out and end up in the landfill. The good news is, it doesn’t need […]
“She does not offer just a service she offers solutions”.What’s the difference you might ask? Here is a recent example. The client was looking for Christmas gifts for their clients. They do it every year. This was a referral from our client. We exchanged a few emails. Like many, they had a few ideas. I […]
It’s October, not quite yet, but almost. Just think about it for a moment. You might start thinking about Christmas giving. It’s time to make a decision. Should we do it this year? What should we give? Maybe let’s google hideousgiftsonline.com Get your assistance to just pick SOMETHING, she might suggest adding a company logo is […]
I wonder how many of you are book lovers. In today’s super digital world, do you even buy hard copy books? I have to admit I still do, as much as I enjoy listening to books on Audible, I still spend time in bookstores and buy a few books. Some books that I have bought […]